APOORV KUMAR SINGH
A Marketing Manager who thrives on crafting compelling growth strategies and weaving engaging stories. When I’m not immersed in the world of marketing, I can be found lost in a good book, conquering virtual worlds in video games, or enjoying the simple pleasures of dog parenting.
Hello there! I’m a battle-tested Marketing Manager with a knack for transforming marketing strategies into measurable success across various industries. Currently, as a Marketing Consultant in the vibrant Bay Area, I apply my extensive toolkit to empower startups to scale and excel. My recent endeavor had me diving in with a non-profit to help launch a new telehealth service by developing end-to-end customer journeys, implementing technology solutions, creating onboarding and training content, and creating end-user communications.
My adventure began at Microsoft, where, as a Customer Success Manager, I sharpened my abilities in fostering customer relationships and aligning technical solutions with business objectives. Eager to delve deeper into marketing, I pursued an MBA focusing on strategy and marketing at New York University. This academic endeavor not only deepened my marketing acumen but also equipped me to drive impactful initiatives.
At Tricon Infotech, I captained a team to boost our digital footprint, enhance our content delivery, and expand our social media influence significantly. This effort seamlessly integrated with our sales strategies, amplifying our pitch effectiveness. As the Head of Marketing at ContentNinja, I was instrumental in skyrocketing revenues by 233% over 18 months and tripling our HubSpot-managed revenues, solidifying our market presence.
When I’m not crafting marketing strategies, you might catch me engrossed in a new thriller, exploring the latest video game, or enjoying time with my dogs. Each day, I merge professional expertise with personal interests, fostering growth in every realm.
Places I have worked...
My Alma Maters
About me outside of work...
At heart, I’m a dog-loving, sports-enthusiastic nerd with a lifelong passion for reading. From my early days devouring series like The Hardy Boys, Goosebumps, and The Secrets of Droon, I’ve been hooked on thrillers. Nowadays, I eagerly anticipate the latest releases from authors such as Jeffrey Deaver, Matthew Reilly, and Jeffrey Archer.
I’m also an avid gamer, embracing all platforms with open arms—I own an Xbox, PS5, and Nintendo Switch. My favorite genres include RPGs, story-driven FPS, and horror. Currently, I’m deep into horror, revisiting Alan Wake and then the Resident Evil series.
Since moving to the Bay Area, I’ve rekindled my love for cricket, spending most weekends playing T20 tennis ball cricket. When I’m not on the cricket field, you can find me cheering for Manchester United—GGMU! Soccer is another passion of mine.
Though miles away from home, my two German Shepherds in India are never far from my thoughts; catching up with them on video calls is the highlight of my day.
I am basically a dog-loving, sports-enthusiastic nerd.
I have been reading for as long as I can remember and am a huge fan of thrillers. I grew up with The Hardy Boys, Goosebumps, and The Secrets of Droon and eagerly await the latest books by authors like Jeffery Deaver, Matthew Reilly, Jeffery Archer, and many others.
I also love video games and take a strictly neutral stance when it comes to the console debate(I own an Xbox, PS5, and a Nintendo Switch). I especially love RPGs, story-driven FPS, and horror. I am just waiting to get my hands on Spider-Man 2 and Alan Wake 2, which will take up quite a bit of weekend time at the end of this year.
I rediscovered my love for cricket after moving to the Bay Area, and on most weekends, I can be found enjoying a T20 game of tennis ball cricket. Outside of cricket, I love watching soccer and am a lifelong fan of Manchester United, GGMU!!!
I am a huge dog lover and really miss my 2 German Shepherds back home in India; seeing them on video calls with my family is one of my favorite parts of the day.