APOORV KUMAR SINGH
I build growth engines for B2B SaaS companies—from strategy to execution, from zero to scale. Dog dad and sports enthusiast bringing authenticity to tech marketing.
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Career Highlights
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My Journey
Kickstart at Microsoft
Started my career at Microsoft in India, managing enterprise accounts worth $300k ARR. This is where I learned the fundamentals: that retention is just as important as acquisition, that data tells a story, and that relationships drive business. I specialized in turning around at-risk contracts, growing them by 50% through tailored engagement strategies.
The NYU Stern Chapter
Left corporate stability to pursue an MBA at NYU's Stern School of Business in 2016. This wasn't just about adding credentials—it was about expanding my toolkit, understanding the American tech ecosystem, and positioning myself for leadership roles in high-growth companies.
The ContentNinja Breakthrough
This is where everything clicked. At ContentNinja, I led multi-channel strategies that drove 233% revenue growth in 18 months. Increased HubSpot revenues by 300% and took the company to Platinum Tier partnership. I learned to build systems that scale, manage client relationships at volume, and drive results through integrated marketing campaigns.
The InterspectAI Build
Currently building InterspectAI's marketing function from absolute zero. Leading GTM strategy for an AI interview platform across B2B and B2C segments. In 6 months: ~600 monthly website visitors, 500+ LinkedIn followers, and a clear path to scale. This is where I get to apply everything I've learned about building, positioning, and growing tech products.
What People Say
Beyond the Office
Let's Connect
Whether it's marketing strategy, cricket tactics, or video game and tv show recommendations—I'm always up for a conversation.
